Articles - Knowledge Center
No Moving Parts, No Problems: How EDTM Tint-Chek’s Design Enhances Measurement Reliability
When you’re trusted to deliver accurate, on-the-spot tint inspections—whether in a busy auto shop or roadside with law enforcement—there’s simply no room for unreliable equipment. ...
Why You Can’t Miss GlassBuild 2025! Expert Sessions, Demos, and More
The countdown is on! In just two months, the glass and fenestration industry will gather for one of its most important events of the year: GlassBuild America 2025, taking place Nov...
Boost Field Accuracy with EDTM’s Low‑E & Thickness Detectors
Let’s cut to the chase: If you’re in the window or glass game and you're not using EDTM’s tools, you’re leaving money and reputation on the table. Accuracy is everything. One wrong...
Top Strategies for Using Glass Sample Sets to Close More Window Film Sales
When customers shop for window film or upgraded glass, they’re not just buying a product they’re buying comfort, savings, and peace of mind. They want to know: Will this really kee...
Unlocking Your Sales Potential with the 3 Rules of Sales
If you want to crush your sales goals and dominate your market, you need to get the fundamentals right. And when it comes to selling windows, there’s no better way to build your su...
Why Strong Branding Matters in Sales
When it comes to sales, there's a fundamental difference between just doing the job and excelling at it. The best salespeople aren't just great at presenting a product; they master...
Choosing the Right Glass Inspection Tools: A Smart Move for Quality Control
When it comes to producing, installing, or inspecting architectural glass, precision is non-negotiable. Inaccurate assumptions about glass thickness, airspace, or Low-E coatings ca...
Why Do Most Window Film Sales Presentations Fail?
Quick Answer: Most window film sales presentations fail because they rely on abstract claims and technical jargon rather than concrete, data-driven proof. When sales reps...
Personalized Sales Techniques for Window Professionals | EDTM Best Practices
If your window sales pitch sounds the same for every customer, you’re just blending into the noise and your commission shows it.
Today’s buyers have a sixth sense for “fake frie...
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How to Close More Window Film Sales Using the EDTM Sales Kit System
Selling window film today requires more than a brochure and a price sheet. Homeowners are more informed, more skeptical, and more comparison-driven than ever. They don’t just want ...