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If your window sales pitch sounds the same for every customer, you’re just blending into the noise and your commission shows it.Today’s buyers have a sixth sense for “fake friendly.” They can smell a canned sales script before you finish your se...

When customers shop for window film or upgraded glass, they’re not just buying a product they’re buying comfort, savings, and peace of mind. They want to know: Will this really keep my home cooler? Will it protect my furniture? Will it lower my e...

The countdown is on! In just two months, the glass and fenestration industry will gather for one of its most important events of the year: GlassBuild America 2025, taking place November 4–6 in Orlando. This premier event is set to be bigger than ...

When you’re trusted to deliver accurate, on-the-spot tint inspectionsnwhether in a busy auto shop or roadside with law enforcement there’s simply no room for unreliable equipment. At EDTM, we understand that your reputation rides on every measure...

When it comes to producing, installing, or inspecting architectural glass, precision is non-negotiable. Inaccurate assumptions about glass thickness, airspace, or Low-E coatings can lead to performance failures, warranty issues, and failed inspec...

Most customers won’t buy what they don’t understand—especially when it comes to glass performance. A Window Sales Kit helps bridge that gap by letting your team show, not just tell. With simple, hands-on demos, clients can see the difference inst...

When it comes to sales, there's a fundamental difference between just doing the job and excelling at it. The best salespeople aren't just great at presenting a product; they master the foundational elements that build trust, credibility, and long...

Unlocking Your Sales Potential with EDTM Windows Sales KitIf you want to crush your sales goals and dominate your market, you need to get the fundamentals right. And when it comes to selling windows, there’s no better way to build your success th...